Ireland Calling
Ireland Calling Store

Local Irish pubs revealed as number one attraction of tourists

Having a drink in a local Irish pub has been revealed as the number one attraction for 80% of visitors to Ireland.

Figures released this week from Dublin City University (DCU) also show that 83% of tourists look forward to listening to Irish music in a pub.

pub in Dingle Copyright Ireland Calling
An Droicead Beag pub in Dingle

The research was part of a report by DCU’s Tony Foley titled: ‘The Contribution of the Drinks Industry to Tourism’.

The figures come in the week that industry experts are debating whether the Irish pub experience has become an embarrassing national stereotype or if it is a unique resource and special experience that will attract tourists to the country.

Irish pubs have a worldwide reputation for being friendly and lively and full of people enjoying ‘the craic’. The locals are seen as friendly, welcoming and with great stories and senses of humour.

The image of the Irish pub is so strong that it inspired the Irish Pub Company, with the help of the Guinness brewery, to start opening themed Irish pubs all across the world in 1991. There are thought to be at least a thousand of them now in places like Krakow in Poland and Prague in the Czech Republic.

Murphy's Bar copyright Ireland Calling
Murphy’s Bar

While these pubs try to recreate the atmosphere and style of the traditional Irish bar, they have often been criticised for lacking the authenticity of the genuine article back home in Ireland. It’s that authenticity that tourists seek when they travel to Ireland.

Paul Carty, Managing Director of the Guinness Storehouse in Dublin says that the results show that Ireland must take advantage of the reputation of the country’s local pubs.

He said: “They want to come, and they want to experience what is uniquely Irish. We engage with people, we have this term called the ‘craic’. And, it’s around conversation, fun, music and all of that. It’s quite unique to Ireland, and something we should dial up and not play down.”

Carty believes that tourists don’t actually drink that much alcohol, they enjoy soaking up the atmosphere as part of the cultural experience.

Eight reasons why Irish local pubs are so popular with tourists

Visit IrelandMore on Irish holidays

Tourist attractions in Ireland

Celtic Symbol Bags at Ireland Calling store The Blarney Stone
Bru na Boinne
Bunratty Castle
The Burren
Carrick-a-Rede Rope Bridge
The Cliffs of Moher
Croagh Patrick
Dingle Peninsula
Garnish Island
The Giant's Causeway
The Guinness Storehouse
Hill of Tara
Lakes of Killarney
The Peace Bridge
Ring of Kerry
Wild Atlantic Way
Personalised Celtic prints. Ireland Calling store

Irish cities


Tourism articles

TripAdvisor's top 10 destinations in Ireland for 2015
Top holiday destinations in Ireland - as voted by the Irish
Top holiday destinations in Ireland - as voted by tourists

Ireland's favourite heritage site
The most romantic city in Ireland
Hidden gems in Ireland

The top ten Irish beaches
Where would Irish people take overseas guests?
Tips for first time visitors to Ireland

What not to do when visiting Ireland
Ireland's top sacred pilgrimage sites
Eight reasons why Irish pubs are Ireland's top attractions

What do you like about Ireland?
Local Irish pubs number one attraction for tourists
Tourists happy with 'value for money' on visits to Ireland

Video - initiative to promote 'Ireland's Ancient East'
Ireland can boast the best 'cliff view' in the world
Most visited tourist attractions in Ireland in 2014?

Industry warned not to 'repeat the mistakes of the past'
Dublin 'favourite worldwide city' for young travellers
Which tourist attractions in Ireland made the Lonely Planet's ultimate guide?

Dublin is one of the world's top three cities say Lonely Planet
Ireland has three of the world's four friendliest cities


2 thoughts on “Local Irish pubs revealed as number one attraction of tourists

  1. John JJ Moran

    Just splendid!

    26/07/2016 at 1:10 am
  2. Patricia Cooke

    My, Farthers people. Came from!!# County Cork Ireland.

    20/07/2016 at 11:32 pm

Leave a Reply

Your email address will not be published. Required fields are marked *

XSLT Plugin by Leo Jiang